by Chris Stanley | Apr 13, 2018 | Asian
Complex make up of the U.S. Asian market According to Pew Research grew 72% between 2000-2015 and is outpacing the growth in the Hispanic segment of 60% during that same period. While the growth is astounding, the diversity of this segment in many areas is...
by Chris Stanley | Apr 12, 2018 | Multicultural Marketing
Do sports in the U.S. reflect the demographics of the United States? In checking out some highlights from the NHL playoffs, I came across Hockey 101 by Snoop Dogg (aka Dogg Cherry) which brought to the forefront the question about African American viewership of...
by Chris Stanley | Apr 12, 2018 | Multicultural Marketing
Stanley Cup playoffs with Dogg Cherry (Snoop Dogg) While admittedly my team is competing more for a high draft pick than the playoffs, it is again one of those great times for all hockey fans. While an extremely diverse sport in terms of the countries that...
by Chris Stanley | Apr 9, 2018 | Multicultural Marketing
The United States is rich with diversity and if there was any question, just have a look at the diversity of our celebrations. From Martin Luther King day in January, Black History month in February, Asian-American and Pacific Islander Heritage month (May) to Hispanic...